The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention: Implications for brand management / Gatti, Lucia; Caruana, Albert; Snehota, Ivan. - In: JOURNAL OF BRAND MANAGEMENT. - ISSN 1350-231X. - ELETTRONICO. - 20:(2012).
The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention: Implications for brand management.
Gatti, Lucia;
2012-01-01
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