Antecedents and Consequences of Brand Hate: A Study of Pakistan’s Telecommunication Industry / Attiq, Saman; Hasni, Muhammad Junaid Shahid; Zhang, Chun. - In: THE JOURNAL OF CONSUMER MARKETING. - ISSN 0736-3761. - 2022:(2022).

Antecedents and Consequences of Brand Hate: A Study of Pakistan’s Telecommunication Industry

Muhammad Junaid Shahid Hasni;
2022-01-01

2022
Attiq, Saman; Hasni, Muhammad Junaid Shahid; Zhang, Chun
Antecedents and Consequences of Brand Hate: A Study of Pakistan’s Telecommunication Industry / Attiq, Saman; Hasni, Muhammad Junaid Shahid; Zhang, Chun. - In: THE JOURNAL OF CONSUMER MARKETING. - ISSN 0736-3761. - 2022:(2022).
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11572/360482
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