The Grand Tour: The Role of Catalyzing Places for Industry Emergence

Research on clusters has highlighted that some geographical areas display superior conditions to nurture concentrations of businesses locally. But why do certain industries— despite ascribing their origin to specific locations—emerge away from their birthplace? We qualitatively investigate the influence that the town of Arco, Italy, and its periodic event “RockMaster” exerted on the emergence of the global sport climbing industry. We advance the concept of “catalyzing places” that support industry emergence and growth through an ongoing, cyclical process of three forces: “centripetal” (i.e., attracting), “catalyzing” (i.e., reacting), and “centrifugal” (i.e., ejecting). The forces attract communities of practice to the place, expose them to intense, transformational experiences toward entrepreneurship, and induce them to establish their businesses elsewhere. By redeploying the resources and reputation acquired in the place, these scattered communities enact a collective phenomenon of user entrepreneurship and ultimately industry emergence. We claim that the ongoing activities of the place, and the periodic ones of the event, are mutually reinforcing. We advance two novel elements—“portable economies” and “springboard firms”—that, in catalyzing places, exert the antithetical effect of “agglomeration economies” and “anchor firms” in clusters.We discuss our contribution to research on industry emergence, newpractices, and user entrepreneurship.