Food values are supposed to be stable. This paper tests this assumption by comparing food values before and during the coronavirus-19 pandemic. While the ranking of food values remains very similar, there are some interesting differences in the relative importance that consumers attached to food values before and during the pandemic. A substantial decrease in the importance that consumers attach to food safety was observed during the pandemic, while there was a moderate increase in the importance attached to taste, nutrition, appearance, convenience and origin. The changes in food values vary across sociodemographic groups. Implications of the results are discussed.

Malleability of food values amid the COVID-19 pandemic / Cerroni, Simone; Nayga Jr, Rodolfo M; Pappalardo, Gioacchino; Yang, Wei. - In: EUROPEAN REVIEW OF AGRICULTURAL ECONOMICS. - ISSN 1464-3618. - ELETTRONICO. - 2021:(2021). [10.1093/erae/jbab025]

Malleability of food values amid the COVID-19 pandemic

Cerroni, Simone;
2021

Abstract

Food values are supposed to be stable. This paper tests this assumption by comparing food values before and during the coronavirus-19 pandemic. While the ranking of food values remains very similar, there are some interesting differences in the relative importance that consumers attached to food values before and during the pandemic. A substantial decrease in the importance that consumers attach to food safety was observed during the pandemic, while there was a moderate increase in the importance attached to taste, nutrition, appearance, convenience and origin. The changes in food values vary across sociodemographic groups. Implications of the results are discussed.
Cerroni, Simone; Nayga Jr, Rodolfo M; Pappalardo, Gioacchino; Yang, Wei
Malleability of food values amid the COVID-19 pandemic / Cerroni, Simone; Nayga Jr, Rodolfo M; Pappalardo, Gioacchino; Yang, Wei. - In: EUROPEAN REVIEW OF AGRICULTURAL ECONOMICS. - ISSN 1464-3618. - ELETTRONICO. - 2021:(2021). [10.1093/erae/jbab025]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11572/310991
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